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Bromford secures deal with Countryside Partnerships to acquire a quarter of the 299 new homes being built at a new development in Telford.

Countryside has started ground works on the 100-acre site, known known locally as The Hem, which lies to the southeast of Telford town centre and to the east of Stirchley. It was granted outline planning permission by Telford and Wrekin Council in early 2022 and has been earmarked for housing since 1965.

The site, which includes a former riding school, will be converted into 299 high-quality two-, three, and four-bedroom homes, 75 of which we have acquired. 59 of our homes will be available for affordable rent homes, with the remaining 16 homes for shared ownership.

Rebecca North, regional development manager for Bromford added:

We’re thrilled to be working with Countryside Partnerships once again on this latest development which will provide 75 quality, new affordable home in Telford. We’re committed to working with partners to meet the growing demand for affordable housing, with around 6,000 families currently waiting for housing in Shropshire* alone. It’s always exciting to see work get underway on a new site and I look forward to seeing the homes take shape over the weeks and months ahead and welcoming the first customers into their homes in spring 2025.

The start of work triggers the beginning of £2.5milion worth of investment in the wider community including just under £2million for education, as well as money for transport, environment and other services. Phil McHugh, managing director, North West Midlands, Countryside said:

“It is great to start work on building what promises to be an exceptional community for Telford. With over £2.5million of investment in local services we will ensure that there are ample facilities for both new and current residents. With almost 300 homes being built and available across a mix of tenures, wonderful countryside on the doorstep, great local facilities and fantastic transport links, this scheme will appeal to a broad selection of buyers, and we are already seeing considerable interest.

Writing about all things housing related for more than 10 years.

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