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Bromford embraces digital learning

To mark digital learning day our learning and development team share how they are embracing the digital world to create more learning opportunities for our colleagues.

The way we deliver our learning to colleagues has gone through some changes, something not everyone reading this will be aware of. Traditionally classroom delivery was favoured but as our organisation has grown the difficulty of achieving this when you have around 1200 employees was becoming more and more apparent.

As digital and social learning grew around us we wanted to piggyback on this opportunity and have a slice of this for ourselves. And Be.Bromford was that very opportunity.

Be.Bromford is our own learning platform that's built by, and for, our colleagues and their learning journey begins with us way before they've even popped on their name badge for the first time!

We give successfully recruited candidates access to our Onboarding site (which sits within Be.Bromford) up to four weeks before their start date and this allows them to see and hear, first hand, what it's really like to work at Bromford. They will hear from colleagues and senior leaders through video and written article pages, and understand our expectations of them and what it takes to really embrace our special culture.

The Onboarding process does a really good job of speeding up the induction period but what it also does is give these new colleagues an early insight into Be.Bromford and get a feel for how it works and what the navigation feels like. When day one comes around for the colleague they'll get full access to the rest of the site. From here-in they'll have access to the rest of the site.

Colleagues will use Be.Bromford to submit their one to one's and annual reviews and use the site to explore a wealth of articles on various learning topics. We have animated and traditional learning videos, games, resources, screencasts, leadership tools and a social learning community for colleagues to share and support each other with their learning queries and experiences. We've also introduced a fantastic new tool called getabstract which helps colleagues find, extract and digest business books' content in less than 10 minutes.

All of this is helping us to shape and build our next big learning project: something we're working on we've called Job Ready Pathways. These pathways of learning are packaged up for colleagues by job role. It allows new starters to go through all the content they need to get them job ready and prepared to deliver their role and focusses on clarity and consistency for all.

Be.Bromford is slowly changing colleagues' behaviours and the way we deliver our learning. We recognise traditional classroom training still has a very key place but what digital learning is doing for Bromford is complimenting the experience. Colleagues can access their pre-learning through Be.Bromford 24/7, share thoughts and ideas, research content and even help write and deliver it for others.

Digital learning for Bromford isn't about taking anything away from what we currently do it's about creating more learning opportunities for colleagues. It's our enabler. It's our Google.

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