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In 2012 we introduced the Bromford Deal, a new type of relationship between Bromford and our customers that aims to create real change through achieving our objective of unlocking people’s potential. Using the home as a springboard, we set about getting to know our customers, building relationships based on mutual trust that help them take control of their lives, make the right choices and work towards their goals.

‘The Deal’ has evolved over time, but our core belief; that with the right home and the right relationship every one of our customers can achieve more, is still at the heart of our business and that’s why we launched our localities initiative.

Localities is the next chapter in the evolution of the Deal – it aims to enable our neighbourhood coaches to focus on what people can do, rather than what they can’t, helping to connect our customers with each other and with their communities so that they can thrive and grow.

On this page you can read more about localities and the role of a neighbourhood coach, then follow the link below to take a look at our current vacancies.